CASE STUDY SESSION (July 27 - August 7, 2015)


Applications for this session will be accepted through July 3, 2015


Students who participate in the Case Study Session will:

  • Build confidence and learn about their strengths through teamwork.
  • Enhance their ability to interact, discuss, argue, debate and give oral presentations
  • Enhance their communications and leadership skills
  • Learn business fundamentals and vocabulary
  • Learn to conduct research essential to business
  • Develop their knowledge of the challenges that business leaders experience
  • Learn how to analyze and study a business case and make recommendations
  • Receive a UC Berkeley Business Academy for Youth Certificate of Completion
  • Meet like-minded students from across the globe
  • Have fun!


As part of the Institute for Business and Social Impact, led by Laura D'Andrea Tyson, Economist, policy-maker, professor, former dean, and a long-time leading champion of positive social change in the for-profit, nonprofit, and public sectors the Berkeley Business Academy for Youth Case Study session will focus on cases that address social and environmental challenges.


21st Century technology has tools to research, organize, evaluate and communicate information. These tools not only drive the way consumers interact with each other but also businesses' understanding of the ethical, legal, and competitive issues surrounding the access and use of information. Through guided instruction, discussions, research, case study analysis, mock business meetings and critical thinking teams, computer lab assignments, and peer-group activities students will use the subjects below to focus on and critically think through and understand formal business organizations, organizational cultures, negotiations and conflict resolution, teams and strategies while working through a social or environmental case study and make recommendations concerning the issue.


Teamwork and Leadership
Students will learn the different leadership styles and analyze their own leadership qualities as well as recognize qualities of an effective leader and the benefits and challenges of working in a team.


Social Impact
The goal of the session is to provide students with a foundation of guidelines to measure social impact at a foundational level. Students will learn to critically think through some social implications of modern technology and/or impacts of environmental challenges.


Game Theory/Negotiations
This session is a study of the main ideas and techniques of game-theoretic analysis related to bargaining, conflict, and negotiation. The goal of the session is to provide students with a foundation to: Apply game-theoretic analysis, both formally and intuitively, to negotiation and bargaining situations. Feel comfortable in the process of negotiation.

Management of Organizations
Management of Organizations allows students to understand how organizational design, strategy, culture leadership, compensation, decision-making structures, and other human resource characteristics influence organizational performance. Students will tke informstion learned and develop and implement effective remedies for the case study.


Critical Thinking /Communication
Enhance your ability critically think through an issue by brainstroming and decisinf on what the real issue is and the critical question to answer. Students will also interact, communicate, discuss, think critically and give oral business presentations on smaller issues sorounfing the case study.

Corporate Social Responsibility/Introduction to Case Studies
Learn about global economics and why money and ideas move faster today than at any time before. What is ethical behavior in business and why I should care about it.

Financial Accounting/Pricing Strategies
The purpose of accounting is to provide information that is needed for sound economic decision making. Learn the accounting financial statements about a company's performance. Learn how to calculate profit and ROI, understand basic definition and revenue and expenses and the tools of good negotiation

Students will evaluate the purpose of marketing and the process of marketing planning in the case, the role of market research in analyzing customer requirements, perform a SWOT analysis, examine the marketing mix (product, price, place, promotion) to help achieve competitive advantage, analyze marketing strategies used by a business to fit different needs and critically think through the strategies for marketing a product at different stages of its product lifecycle.

Finance focuses on the study of prices, interest rates, money flows and the financial markets. Learn sources of initial funding for a business, learn about capital and how it moves and works, look at competition and positioning. Acquire an understanding of the language of finance and the fundamentals of how financial markets function.

Public Speaking - Presentation Skills Workshop
Learn the skills necessary to be a polished and competent communicator. We'll teach you how to use body language and gestures while speaking, how to give a more persuasive presentation and even how to take charge of your fears.