Haas NewsWire


Haas NewsWire, August 19, 2002


CONTENTS
The Haas School Welcomes Dean Tom Campbell
Haas School Welcomes Students in Four Programs
MBA Students at Berkeley, Michigan, Darden to Meet Again in Virtual Classroom
Center for Financial Reporting and Management to Offer Intensive Course to Non-Accounting    Professionals
Faculty News:
            Six New Faculty Join the Haas School Ranks-Meet Pino Audia
            Brooks to Head Center for Financial Reporting and Management
            Faculty Awards
Ruth Nice, Former Undergrad Admissions Director, Passes Away
Winning Pitch at Lester Center Event Delivers $5 Million in Funding for Startup
New Haas Website Design Boosts Marketing Efforts and Usability
Center for Executive Development Launches New Website
Dean Emeritus Cheit Donates Horatio Alger Collection to Haas Library
Haas in the News
Happening at Haas

Haas NewsWire Archive
Contact Haas NewsWire




HAAS HEADLINES

The Haas School Welcomes Dean Tom Campbell


Tom Campbell starts his tenure as the thirteenth dean of the Haas School of Business today, August 19. The former Stanford law professor and Congressman is already making his mark on the school, making it a top priority to get to know the Haas School community this fall.


Dean Campbell starts his first day on the job with two important events. He is welcoming the incoming class of full-time MBA students, whose orientation begins Monday morning. For much of the week, Campbell will be attending UC Berkeley Chancellor Berdahl's annual Deans' Retreat, where he will be meeting key campus officials.


In the coming weeks Campbell will be meeting with student groups from every degree program. He will meet individually with each faculty member, introduce himself to all staff members at breakfast gatherings, and attend as many of the school's key events and conferences as his schedule will permit.


Campbell is not entirely new to the Haas School. His wife, Susanne Campbell, has worked in the Institute of Management, Innovation & Organization (IMIO) since 1993, where she serves as the institute's liaison to the St. Petersburg's School of Management. IMIO was instrumental in the founding of this first business school at any major Russian university.


Campbell brings to the school years of experience in academia and public service. He was a professor of law at Stanford University from 1983, and was elected five times to represent the Silicon Valley in the US House of Representatives. Among his legislative achievements were authorship of the 1998 Food Bank Relief Act and the 2000 Peace Corps Reauthorization Act.


He became state senator in 1993. During a two-year term, he earned ratings by the Sacramento-based "California Journal" as the most ethical state senator, the best overall senator and the state senate's best problem-solver.


Continuing his legacy at Haas, Campbell told the Financial Times in an interview this month, "I am strongly committed to the ethical and the public service components of what a business school should do." He has quickly become a spokesperson in the national and international media on the importance of promoting business ethics and higher professional standards.


Campbell succeeds Interim Dean Benjamin E. Hermalin, who served in this position since January 1, 2002, after former dean Laura Tyson left to become dean of the London School of Business. Hermalin has returned to his faculty position as the Willis H. Booth Professor of Banking and Finance and Associate Dean for Academic Affairs.


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Haas School Welcomes Students in Four Programs


The beginning of the new school year brings students of all ages, races, and personal and professional backgrounds to campus this week. Four Haas School degree programs - undergraduate, Full-time MBA, Evening & Weekend MBA, and Ph.D. - have enrolled a total of 723 new students.


Full-time MBA


The two-year, Full-time MBA Program celebrated its greatest recruiting success of all time this year, citing record application numbers. MBA admissions staff culled through 4,473 applications - a 37% increase from fall 2001 and the biggest applicant pool in the school's history.


The Class of 2004 is also the highest achieving class in the school's history, according to grade and test score statistics. Pete Johnson and Jett Pihakis, co-directors of admissions for the Full-time MBA program, will be releasing the specifics at the MBA orientation reception this evening. Haas NewsWire will announce the numbers next week. The class is also quite diverse, with students representing 32 countries outside of the US, and 21% minority representation.


The Full-time MBA program orientation began on Saturday with the traditional 2-day ropes course, a team- and trust-building exercise that allows the new class members to get to know each other. Orientation activities resume today with a welcome from new Haas School dean Tom Campbell and continues throughout the week with various social, informational, and academic activities that will introduce the 240 new students to their life at Haas. Other highlights of orientation week include a keynote address by Working Assets CEO Laura Scher, a bay cruise, community service, a scavenger hunt, and a rafting trip. Classes begin in earnest on Monday, August 26.


Evening & Weekend MBA


The opening of the new weekend MBA cohort not only brings an additional 61 students to the Evening & Weekend MBA Program but also marks the first time the Haas School offers regular classes in the South Bay. Attending Saturday classes over a three-year period, the weekend MBA students will take half their classes at Intel's main campus in Santa Clara, the other half on the Haas School campus.


With the addition of the weekend MBA cohort, enrollment in the Evening & Weekend MBA Program has reached an all-time high of 183 new students. Two cohorts totaling 122 students will meet for classes on the Haas School campus Mondays through Thursdays for the next three years. The incoming class of Evening & Weekend students enjoyed a significant increase in the enrollment of women, 30% compared to last year's 24%. This marks the highest percentage of women in the program in the last five years, according to Marjorie DeGraca, director of part-time admissions.


The Evening & Weekend MBA Program held its orientation the weekend of August 9-11 at the Claremont Hotel in Berkeley. The new students got to know each other and the program staff in a team building activity on the faculty glade, a negations workshop, and a case study with two alumni, Aaron Mendelson '02, and Brian Hurley '02. Classes began for evening students on Monday, August 12, and for weekend students on Saturday, August 17, at the Haas School.


Undergraduate Program


The undergraduate office is expecting 280 new transfer students and UC Berkeley seniors this fall. This includes 50 additional students who were admitted to Haas as part of the first phase of the undergraduate program expansion (see the Haas NewsWire, July 15, 2002, http://haas.berkeley.edu/groups/newspubs/haasnews/archives/hnarchiv.html).


The Haas undergraduate program will celebrate orientation on August 27. Students will be joined by undergraduate alumni, who will come to campus to participate in the orientation festivities. Members from the faculty, the Haas Alumni Network, the Career Center, and the Haas undergraduate program office will address the new class with helpful tips on how to make the most of their Haas experience. The Cal Octet, a male campus a cappella group, will make an appearance, and icebreaking activities will take place throughout the day to encourage teamwork.


Ph.D. Program


The Ph.D. program reports a record year in admissions with 720 applicants of whom 34 gained admission, and 19 accepted. This 5% selectivity rate is the highest of any degree program at Haas, and one of the highest among Ph.D. programs.


The nineteen new students had to declare their area of study before being admitted to the program: two enrolled in Accounting, four in Business & Public Policy, four in Finance, two in Marketing, five in Organizational Behavior &Industrial Relations, and two in Real Estate.


Jan Greenough, associate director of the Ph.D. program, remarks, "All of the incoming students are outstanding." Special congratulations go to Kacie Nixon, an entering finance student, who won the three-year Chancellor's Opportunity Fellowship, and Ning Chen (finance) and Ping Liu (real estate), who were awarded Berkeley Fellowships. Greenough also notes that this year is the first time that a Haas School spouse joins the Ph.D. program - Sabri Oncu, entering the accounting program, is Associate Professor in Marketing Tulin Erdem's husband!



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MBA Students at Berkeley, Michigan, Darden to Meet Again in Virtual Classroom


MBA students at three of the world's leading graduate schools of business, the Haas School of Business, the University of Michigan Business School, and the Darden School at the University of Virginia will once again share a virtual classroom this year. Each school will offer one course to students at all three institutions using full-motion video and Internet technology. The three schools for the first time provided their students with this opportunity in 2000-01.


Building on the business model of strategic alliances that bring together companies with complementary strengths, each school will once again offer cutting-edge course material in a specific area of expertise to students from all three schools. Class preparation materials and research will be distributed over the Internet and students will communicate during class with each other and with faculty via videoconference and Internet chat rooms.


"These joint courses may be a window into the future of management education," said Andrew Shogan, associate dean of instruction at the Haas School, "a future in which schools regularly team or co-brand to offer their best courses to students and executives who are located at multiple sites around the world and who need and want such training now."


Emulating everyday reality in the global business environment, the Darden School's Associate Professor Jeanne Liedtka will introduce students to the world of consulting in the first of the this new series of courses this fall. Just as teams at consulting firms collaborate across functions and geographic boundaries, cross-functional teams of two students from each of the three schools will work and communicate via videoconferencing and the Internet. Each team is expected to complete one consulting proposal.


In spring 2003, Haas Assistant Professor Terry Odean will offer a course in behavioral finance. As a Haas School 1997 Ph.D. graduate, Odean started making national news when he proved that investors make decisions based on their feelings about a stock rather than any sort of rational thought process. This spring, his students will study common biases and aids in people's decision-making process and their relevance for today's managers. A substantial portion of the course will be devoted to how systematic departures from rationality affect financial markets and the welfare of investors.


The University of Michigan will determine this fall which course it will offer to the three partner schools.


This is the second time that the three business schools have partnered to share their teaching resources and to make them available to the MBA students at all three schools. In 2000 all these schools offered courses covering different aspects of e-business. Darden led cases in e-business innovations, Haas taught a course on financial issues in the Internet sector, and Michigan offered a course on strategically applying Internet technologies.


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Center for Financial Reporting and Management to Offer Intensive Course to Non-Accounting Professionals


In the wake of the Enron debacle, the WorldCom scandal, and myriad other instances of accounting irregularities, many non-accounting professionals have found it necessary to understand and analyze sometimes complex financial statements and transactions. A new Haas School course will teach them how to do it.


The Center for Financial Reporting and Management at the Haas School of Business will present a 1-day course entitled Issues in Corporate Financial Reporting. The course aims to provide non-accounting professionals such as business journalists, lawyers, and government officials with a basic understanding of financial statements.


The course will be held on August 22 from 8:00 am to 5:00 pm and on August 23 from 8:00 am to 12:45 pm at the Haas School on the Berkeley campus.


The course will be taught by Haas accounting professors Sunil Dutta and Brett Trueman, who offer extensive experience and insight into the financial reporting problems that currently plague the business world. Dutta's research has focused on firms' disclosure policies and their valuation in capital markets as well as managerial performance measures. Trueman, who was the chair of the Haas School's accounting group for the last seven years, has been serving as an expert in the national media in the areas of accounting, earnings announcements and managerial disclosure decisions.


Using illustrations derived from actual companies, Dutta and Trueman will explore many of the ways in which a firm's financial statements can be managed so as to present the firm's financial situation in the best possible light. They will also provide guidance on how to adjust those statements to better reflect the company's true financial health. The emphasis throughout the day and a half will be on the analysis, rather than the preparation, of financial statements.


The course fees are $1,295.00 per person and $795.00 for additional registrants from the same company. If you are interested in this course, please contact the Center for Financial Reporting and Management at 642-6334 or cfrm@haas.berkeley.edu



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FACULTY


Six New Faculty Join the Haas School Ranks


The Haas School of Business welcomes six new faculty members for the 2002-03 year. Please welcome Pino Audia and Laura Kray in the Organizational Behavior and Industrial Relations group, John Morgan in the Economic Analysis and Policy, Teck-Hua Ho, the William Halford Jr. Family Professor of Marketing, Jose Camoes Silva in the Marketing group, and Tom Davidoff in the Real Estate group.


Each of these new faculty members will be profiled in depth, beginning with Pino Audia this week, in consecutive Haas NewsWire issues.


Meet Pino Audia: Executives the Leading Cause of Company Failures


After six years in the Organization Behavior department at the London Business School, Audia joins the Haas School as an assistant professor in the OBIR group. The southern Italian will be teaching in the fall the organizational behavior core course in the full-time MBA program, and is looking forward to the new students. "The first term is a great time to teach MBA students as they start their studies and have so much energy and enthusiasm," he said.


One of Audia's main research interests is to explain what he calls the paradox of success, a frequent pattern in which successful firms fail to adapt their strategies to obvious environmental changes. It is these companies' persistence with outdated strategies that lay the foundation for their future decline. A recent example he gives is Intel. When PCs were the dominant piece of consumer technology, Intel was on top. But when handheld devices and mobile phones started to make significant strides, Intel did not realize that it was time to produce microprocessors suitable for those devices. Intel allowed other companies like Broadcom and Texas Instruments to become dominant in those areas.


"You would expect that when the environment changes, successful companies would have all of the resources - the smartest people in the industry - and that they would see the change and adapt," he notes.


Audia has found that top executives are often the cause of company failures. "Success affects the way executives make decisions," he says. "It makes them overconfident, rigid in their beliefs, and reluctant to listen to people with differing views."


The question arises as to what companies need to do to avoid these failures and remain successful when the environment changes. Audia's research so far shows that the suggestion most often offered by academics - changing the CEO - is not a real solution because new chief executives do not have sufficient power to introduce change in successful organizations. A better alternative, he suggests, is to implement a strong board and train executives to make better use of the talent available inside the organization. He notes that more studies are needed and anticipates more insights from his current research in progress.


Audia received his Ph.D. at the University of Maryland after getting his MBA at Bocconi University in Milan, Italy. His work has been published in a variety of journals, including the Academy of Management Journal, Advances in Strategic Management, the American Journal of Sociology, and the Journal of Applied Psychology.


He is looking forward to exploring the Bay Area. "Cycling is my primary thing," he said, "but I also like skiing, so I'm looking forward to the first snowfall, and Lake Tahoe."



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Brooks to Head Center for Financial Reporting and Management


Rada Brooks, who has served as an accounting lecturer at the Haas School since 1997, has been named the executive director of the Center for Financial Reporting and Management. A certified public accountant with an MBA from the London Business School, Brooks has taught accounting courses since 1992 at various universities, including the International University of Japan and Loyola.


Brooks started her accounting career with Deloitte and Touche in San Francisco and then held financial management positions with Wells Fargo Bank and Citicorp. "Rada's extensive experience in public accounting, combined with strong communications and organizational skills, make her ideally suited to head the center," says Professor Brett Trueman, the center's faculty director. "I'm confident that we will continue to prosper and grow under her leadership."


With the accounting profession recently coming under scrutiny as a result of corporate scandals involving companies such as Enron and WorldCom, Brooks joins the center at an exciting time. "I think the next few years in accounting will be especially challenging but a tremendous opportunity to make a difference in the profession," she says.


At home, Brooks' focus is her husband, Kent, and her children, Michael (13) and Elizabeth (10). She enjoys skiing, swimming, and the ballet, but, above all, travel is her passion. "I've been fortunate to be an expatriate in London and Tokyo over the years," she says.



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Faculty Awards


Williamson Celebrates Three Professional Milestones


Oliver Williamson, the Edgar F. Kaiser Professor of Business in the Business and Public Policy Group, was recently bestowed three significant honors. He was named an Honorary Editor of the Journal of Economic Behavior and Organization (his biography appears in the April 2002 issue). On June 10, the current president of the Academy of International Business, Donald Lessard, advised Williamson that he is also the sixth person to be elected as an Eminent Scholar of the Fellows of the Academy of International Business. Coincidentally, on June 10, Williamson was one of three speakers at the 20th year celebration of the 1982 Merger Guidelines at the Department of Justice in Washington, DC, presenting a paper entitled, "The Merger Guidelines of the US Department of Justice -- In Perspective," to current and former officials and members of the Antitrust Division of the US Department of Justice and of the Federal Trade Commission, with members of the Washington DC antitrust bar.


Carman Wins Slater Prize for contribution to Journal of Macromarketing


Professor Emeritus James M. Carman, along with co-author Luis V. Dominguez of Florida Atlantic University, was awarded the Charles C. Slater Memorial Prize in June for the article, "Organizational Transformations in Transition Economies: Hypotheses." The paper was recognized for making the most significant contribution to the macromarketing field published within the last two volumes of the Journal of Macromarketing. This is the second time Professor Carman has received this award. The first time was in 1997, for an article co-authored with Professor Emeritus Robert G. Harris entitled, "Public Regulation of Marketing Activities."



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Ruth Nice, Former Undergrad Admissions Director, Passes Away


Former staff member Ruth Nice, who was a major presence in the lives of thousands of undergraduate students for more than two decades, passed away on Saturday, August 3, 2002. She was 74.


Nice held various positions in the Haas undergraduate program over the course of 21 years. Most recently she served as assistant director and director of admissions, before retiring on June 1, 1995. The Haas School recognized her enthusiasm, commitment, and dedication to her job and to the undergraduate students she served by presenting her with a special Staff of the Year Award in 1990.


"For the thousands and thousands of Cal students, staff, faculty, and alumni who interacted with Ruth over the years, she left a lasting impression," said Dan Himelstein, director of the Haas undergraduate program, who has fond memories of Nice from his time as an undergraduate student in the program. "To this day, when Ruth's name comes up in a conversation (which is quite often), there are smiles and knowing looks and stories about her that let you know that her life's work here at the Haas School had a far-reaching impact."


She is survived by her husband of 55 years, James F. Nice, by her children, Eric, Joel, Evan, Cynthia, January, and Melissa, by 4 siblings, 11 grandchildren, and many nieces and nephews.


Friends and family remembered her at an informal memorial gathering on Friday, August 9, at the Hilton Concord Hotel in Concord, California.


The Haas School of Business has set up a Ruth Nice Memorial Fund to be used for student support. Gifts to the fund may be made by contacting Larry Lollar at lollar@haas.berkeley.edu or at 510-642-3182.



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Winning Pitch at Lester Center Event Delivers $5 Million in Funding for Startup


Despite a sputtering national economy, a persuasive 30-second "elevator pitch" can still find multi-million dollar venture capital funding for the right startup business, as one Haas School alumnus discovered here recently.


Gerry Pesavento, MBA '89, hoped for the opportunity to make a pitch for his new company, Teknovus, last March at the UC Berkeley Entrepreneurs Forum, a program offered monthly by the school's Lester Center for Entrepreneurship and Innovation. On that particular night, Pesavento's "number" was up.


The "numbers" refers to what Jerry Engel, Lester Center executive director, affectionately calls the few selected guests who get to make a very brief plea for financing or other kinds of help at the beginning of each Entrepreneurs Forum. After Pesavento was picked to be a number and made his pitch, he was approached by venture capitalist Matt Sandler of Partech International in San Francisco. Three months later, Teknovus closed a $5 million deal led by Partech and US Venture Partners.


"Being part of the Lester Center's entrepreneurial network has made all the difference," said Pesavento. "The Entrepreneurs' Forum directly led to the financing of our new venture."


Teknovus was not Pesavento's first success. As the founding CEO of Alloptic, which won second prize at the inaugural 1999 UC Berkeley Business Plan Competition, Pesavento previously helped lead Alloptic to $50 million in funding.



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New Haas Website Design Boosts Marketing Efforts and Usability


A major redesign of the Haas School's web site was launched over the summer to reflect the school's evolving branding efforts and to make the site easier to navigate for the thousands of users who view the web pages each day.


At about 2 a.m. on Thursday, July 27, the site went live when the school's Web Team finished installing a new home page and several hundred redesigned lower-level web pages, as well as updating links throughout the site. The Web Team, which is part of the office of Marketing and Communications, consists of Debra Goldentyer, Lezlie Vincent, and Neal Fujioka. Staff members in the Haas Computing Center have also been instrumental in the successful launch of the redesign.


Because the Haas School's web site consists of tens of thousands of active pages, the effort to convert the site to the new design will continue for some time. The effort is made possible with implementation help from the Haas School's virtual web team, which consists of a staff member in each unit who is designated to make changes and updates to local web pages.


The new web site was redesigned primarily to enhance the marketing of all the school's academic programs, according to Richard Kurovsky, executive director of marketing and communications. The site design, by the Berkeley graphic design firm Cuttriss and Hambleton, is now integrated with the school's printed marketing materials and incorporate the school's recently adopted logotype.


"A huge amount of the marketing of the Haas School begins with and is now shaped by the web site," said Kurovsky. "It is the marketing tool that makes the first impression, so we work constantly to keep it visually fresh, conceptually compelling, and factually up to date."


Improving the site's navigation was also high on the priority list, with many of the changes being based on positive and negative user feedback from the previous Haas site, and analyses of best practices at other web sites. A number of technical improvements were also made, including a database-driven display of current news and events on the home page. There are many fewer links from the home page, which makes it easier to get around and provides "a cleaner and more modern look," according to Goldentyer. Web surfers also might notice that the pages download much more quickly than before.


The new design makes extensive use of photography of the campus and the Bay Area to promote the school's advantage of being in the San Francisco Bay Area, which remains a powerful attraction to prospective students.



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Center for Executive Development Launches New Web Site


The Center for Executive Development (CED) recently launched a new web site that highlights the breadth of executive learning services it offers.


"The new web site reflects our mission for executive education at Haas," said Paul Stames, assistant dean of executive learning. "We provide custom learning solutions for organizations in the Bay Area and around the globe. Through Haas and UC Berkeley, the Center for Executive Development has access to the best and the brightest in all areas of business and technology, and this is apparent in both the open enrollment and custom programs we build."


In the past year, CED has offered custom programs in leadership and organizational culture, marketing, venture capital, financial analysis, strategic planning, and innovation and technology management. In addition to the custom programs, CED also offers already existing programs in general management, and open enrollment classes on more pointed topics. To learn more about CED, visit the new website at http://execdev.haas.berkeley.edu.



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Dean Emeritus Cheit Donates Horatio Alger Collection to Haas Library


Dean Emeritus Earl F. (Budd) Cheit has donated a collection of books by Horatio Alger to the Haas School of Business. For the next few months, these books by the socially conscious American author will be on display in the Long Business & Economics Library.


Alger was a prolific writer of fiction in the latter half of the 19th century. He published more than 100 books with a rags-to-riches theme that inspired generations of young people to work hard, focus on ethical and honest business practices, and find success in life. Alger's name became synonymous with upward mobility and ethics in American business.


The Horatio Alger Association of Distinguished Americans was founded in 1947 to honor "outstanding individuals in our society who have succeeded in the face of adversity," and who have "encouraged young people to pursue their dreams with determination and perseverance." Each year, several individuals are selected to receive the Horatio Alger Award. Past recipients of the award include: Maya Angelou, Bernard Baruch, Mario Cuomo, Clare Booth Luce, J.C. Penney, and Sam Walton. In 1977, Dr. Jessie Ternberg, the aunt of Haas head librarian Milt Ternberg, received the award for her contributions to pediatric surgery and medical education.


The exhibit is located in the display cases on the lower floor of the Long Library and will be on show until the end of October.



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HAAS IN THE NEWS


New Dean Tom Campbell was interviewed on KCBS-AM radio in San Francisco on Tuesday, July 16, on the subject of accounting and related business reform measures now before Congress.


Peter Sealey, adjunct professor of marketing, was featured in a New York Times article on July 16 titled, "Marketing Concern Names New Strategy Officer." The article discusses Sealey's new post of chief strategy officer at MaxWorldwide, an online marketing company.


Brett Trueman, the Donald and Ruth Seiler Professor of Public Accounting, was quoted in several publications and news programs about corporate governance and business ethics:
7/16: Investor's Business Daily
7/16: NPR: Morning Edition with Bob Edwards
7/18: NPR: All Things Considered with Robert Siegel
7/23: San Francisco Chronicle (http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2002/07/23/BU145761.DTL)
7/29: Contra Costa Times
7/30: San Jose Mercury News
7/31: San Jose Mercury News
8/1: The Boston Globe
8/4: The San Francisco Chronicle (http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2002/08/04/BU188978.DTL)
8/7: The Oakland Tribune
8/9: San Jose Mercury News
8/9: Contra Costa Times
8/15: San Francisco Chronicle (http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2002/08/15/BU69751.DTL)
8/15: Contra Costa Times (http://www.bayarea.com/mld/cctimes/business/3867431.htm)


Severin Borenstein, the E.T. Grether Professor in Public Policy and Business Administration, was quoted in numerous publications on the topic of energy:
7/19: KQED Radio News
7/17: San Jose Mercury News
7/17: San Jose Mercury News
7/18: Wall Street Journal
7/26: Roanoke Times & World News
7/21: Contra Costa Times
8/3: New York Times
8/6: Los Angeles Times
8/15: Los Angeles Times
8/19: KQED Radio News


Benjamin Hermalin, Willis H. Booth Professor of Banking and Finance and associate dean of academic affairs, has also been featured in various media on the subject of corporate governance:
7/17: San Francisco Chronicle (http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2002/07/17/MN1873.DTL)
7/23: KGO Channel 7
7/30: Contra Costa Times


The San Jose Mercury News quoted Ashok Bardhan, senior research associate at the Fisher Center for Real Estate and Urban Economics, on July 19 in an article titled, "Housing bubble carries danger," about the increase in housing prices across the nation.


Cynthia Kroll, regional economist for the Fisher Center for Real Estate and Urban Economics, was quoted in the East Bay Business Times on July 19 in an article titled, "Economic update: Doubts about markets haunt recovery," about how the stock market has affected the local economy. See the article here: http://eastbay.bizjournals.com/eastbay/stories/2002/07/22/focus2.html?t=printable.


Todd Morrill, lecturer on biotechnology entrepreneurship at Haas, appeared in the East Bay Business Times on July 19 in an article titled, "Despite promise, biotechs lag Wall Street." Morrill discusses the struggling biotech companies in the Bay Area. Read the full text here: http://eastbay.bizjournals.com/eastbay/stories/2002/07/22/story2.html?t=printable.


Dean Tom Campbell has been quoted in relation to his political ties in the Los Angeles Times and the San Jose Mercury News. He was quoted on July 20 in the Los Angeles Times in an article titled, "Pressure Mounts on Simon Politics," urging Bill Simon, Jr. to release his tax returns. The San Jose Mercury News quoted Campbell on July 21 in an article titled, "Politicians with integrity in short supply," about the need for more politicians with principle.


Mark Rubinstein, the Paul Stephens Professor of Applied Investment Analysis, was quoted in the New York Times on July 21 in an article titled, "A Question of Accounting Has No Easy Answer," about how stock options are treated in corporate accounting.


Larry Rosenthal, executive director of the Berkeley Program on Housing and Urban Policy at Haas, was quoted on July 22 in the San Francisco Chronicle in an article titled, "California homeowners face builders over defects." The article discusses California's ten-year statute of limitations on structural repairs, and how it is affecting relationships between homeowners and builders. Read the full article here: http://www.sfgate.com/cgi-bin/article.cgi?file=/news/archive/2002/07/22/state0328EDT0028.DTL.


Rob Schroder, BS 75, was featured in the Contra Costa Times on July 24 in an article about his candidacy for major of the city of Martinez.


Janet Yellen, the Eugene E. and Catherine M. Trefethen Professor of Business Administration, and Dean Tom Campbell both were quoted in the Contra Costa Times on July 28 in an article titled, "The dark side of the Roaring '90s." The article is about the cause and effects of the current corporate scandals.


Noah, MBA 96, and Sandra Doyle, MBA 00, were featured in a San Francisco Chronicle article on July 28 titled, "Small builder builds big," as new owners of custom built homes for sale in the Oakland Hills. Read the full text here: http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2002/07/28/RE190861.DTL


The Early Arrivals Records Search database on the World Wide Web was featured in the Contra Costa Times on July 22 in an article titled, "Asian immigrant case files accessible online." The online database was created by the Haas School's Institute of Business and Economics Research in collaboration with the Pacific Region of the National Archives and Records Administration, and facilitates the search process for early Asian immigrant information.


The Financial Times published an article on July 22 titled, "Ed Crooks-What the boss is for," that referred to a paper published by Benjamin E. Hermalin. His paper is titled, "Boards of Directors as an Endogenously Determined Institution," about the benefits of outsiders on a company's board of directors.


Janet Yellen wrote an editorial that appeared in the New York Times on July 22 titled, "The Binge Mentality in the Federal Budget." Yellen points out the flaws and dangers of privatizing Social Security as proposed by President Bush and Congress.


Priya Raghubir, assistant professor of marketing, was a guest on July 26's "Friday Forum" on KQED Radio with Angie Coiro. The program explored what it takes to advertise during hard economic times: what strategies are working and what kinds of messages they are sending.


Cynthia Kroll was quoted in the Contra Costa Times on July 28 in an article titled, "Affordable-housing crunch squeezes residents' dreams," about the steadily rising cost of housing in the Bay Area.


The New York Times published an article on July 28 titled, "Broken System? Tweak It, They Say." The article quoted both Janet Yellen and Severin Borenstein about various problems associated with regulation and deregulation.


Tom Campbell was profiled in the Financial Times on July 28 in an article titled, "Crossing the divide," about his goals as the new dean of the Haas School.


Richard Blum, BA 58, founder and chairman of Blum Capital Partners LP, was profiled in the August issue of Bloomberg Markets magazine in an article titled, "Zen and the Art of Stock Picking." See the article here: http://www.bloomberg.com/marketsmagazine/ft3_0208.pdf.


The Silicon Valley Business Ink featured Paul Stames, assistant dean for executive learning at Haas, in an August 2 article titled, "Back to School." The article is about the rising number of Bay Area professionals seeking continuing education programs. See the article here: http://www.svbizink.com/closeup/closeupdetails.asp?iid=259&aid=3502.


Peter Sealey was also quoted in the Los Angeles Times on August 5 in an article titled, "Publicity Over Firm's Fraud Verdict Forces Simon to Tend to His Image." Sealey commented that Bill Simon, Jr., should confront his company's fraud verdict and take responsibility for it.


Priya Raghubir quoted in the Los Angeles Times on August 8 in an article titled, "Pizza Coming With Delivery Fees on Top." The article discusses the new trend of pizza businesses charging fees for delivery in an attempt to offset costs and remain competitive.


The UC Berkeley Campus News published an article on August 8 titled, "Mind your own business." The article features the Young Entrepreneurs at Haas (YEAH), an outreach program that provides MBA and undergraduate student mentors and educational programs to students at local disadvantaged middle and high schools. See the full article here: http://www.berkeley.edu/news/media/releases/2002/08/08_summercamp.html.


The Aug. 9 East Bay Business Times announced upcoming seminar for non-accounting professionals on Aug. 22 and 23, Issues in Financial Reporting, to be taught by Brett Trueman and Sunil Dutta, Von Kaschnitz Associate Professor of Accounting and International Business. Read the article, "Scandals Spark Haas Course," at http://eastbay.bizjournals.com/eastbay/stories/2002/08/12/story8.html


Janet Yellen was also quoted in the Los Angeles Times on August 11 in an article titled, "Options Few for Fed, Bush Meetings," about the lack of options the Federal Reserve and President Bush have to boost the economy.


Benjamin Hermalin was quoted in the East Bay Business Times column, "Equal Time: True Priority of Office Ethics Clouded by Scandals," about the importance of ethics among business students and alumni on August 16. Read the article at http://eastbay.bizjournals.com/eastbay/stories/2002/08/19/smallb3.html Jett Pihakis, director of domestic admissions for the full-time MBA program, discussed the record increase in 2002 applications to the MBA program in the East Bay Business Times on August 16. Read the article, at http://eastbay.bizjournals.com/eastbay/stories/2002/08/19/story2.html


The East Bay Business Times ran an opinion piece on the same subject in the Aug. 16 edition: http://eastbay.bizjournals.com/eastbay/stories/2002/08/19/editorial1.html


The Dow Jones Capital Markets Report quoted Raymond Miles, professor emeritus of organizational behavior and industrial relations, on August 18 in an article titled, "As Options Get Bad Name, Management Gurus Seek New Model." The article discusses stock options and company performance. http://www.sfgate.com/cgi-bin/article.cgi?file=/news/archive/2002/08/16/financial1513EDT0192.DTL


Raymond Miles was also quoted in an Orlando Sentinel article, titled "Experts Take a Closer Look at Stock Options," on Aug. 18. Miles argued that the idea that stock options affect performance is based on best guesses and presumed effects, rather than on measurable results. Read the article at: http://www.orlandosentinel.com/business/orl-subizoptions18081802aug18.story.



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