Haas NewsWire

Haas NewsWire, November 1, 2004

Bank of America Pledges $1 Million to Support Faculty Excellence

Dean Tom Campbell accepts BofA pledge from Barbara Desoer, MBA 77 (at right).

Dean Tom Campbell accepts BofA pledge from Barbara Desoer, MBA 77 (at right).

Bank of America gave the Haas School an additional $1 million to the Bank of America Dean Fund in support of faculty recruitment and retention on Friday, October 29, at the Haas School's Advisory Board meeting in San Francisco.

Advisory board member Barbara Desoer, MBA 77, chief technology, service, and fulfillment executive at Bank of America Corporation's Charlotte, North Carolina, headquarters, presented the gift to Dean Tom Campbell.

"Bank of America's support of the Haas School has been both generous and steadfast," says Dean Campbell. "This wonderful new gift will add greatly to the flexibility I need to retain the excellent faculty we have at the school and to recruit new faculty of the highest caliber."

This gift will be added to the Bank of America Dean Fund and the Bank of America Excellence Fund at the Haas School. These funds were established in 1998, when Bank of America gave $2 million to the Haas School to endow the title of Bank of America Dean.

Desoer will visit the Haas campus this spring when she will deliver a keynote address at the 9th annual Women in Leadership Conference on March 5, 2005.

Annual Global Social Venture Competition Launches at Haas

The 2004-2005 Global Social Venture Competition (GSVC) gets under way this month with a series of workshops intended to inspire and support potential teams to create enterprises that integrate both financial and social goals in their business plans.

This year the final event of the competition will return to the Haas School after being held at its partner schools, Columbia Business School and the London Business School, in 2003 and 2004. The competition is student-run and hosted by the Lester Center for Entrepreneurship & Innovation.

While the workshops this fall are designed to aid potential teams in refining their ideas and building their teams, a vital element of this process is assigning mentors to the nascent teams. To qualify for an industry mentor, teams must submit an executive summary by November 17.

"Mentoring is a key part of the success of the Global Social Venture Competition," says Tamara Williamson, program manager for the Lester Center for Entrepreneurship & Innovation. "The goal of the mentoring program is to facilitate a working relationship between entrants and venture capitalists, academics, or other professionals with relevant business or social venture expertise."

The annual Mentor Workshop will be held on December 4 at the Haas School and the London Business School and again on December 11 at Columbia Business School.

"Mentors have assisted teams with writing their business plans, calculating social return on investment, and presenting ideas to potential investors," adds Williamson. Past mentors include Jonathan Abrams, CEO of Friendster; Scott Kucirek, MBA 99, executive vice president at ZipRealty; Farshid Arman, director of venture technology for Siemens Technology-to-Business, and Fran Quittel, journalist with the Washington Post.

Throughout the process, workshops support competition participants by teaching business planning skills. The first workshop, "Opportunity Recognition and Business Plan Basics," will be held jointly with the UC Business Plan Competition on November 9 from 6:00 p.m. to 8:00 p.m. in the Wells Fargo Room.

Students from the Haas School started the Global Social Venture Competition in 1999. Today, it is a partnership between the Haas School of Business, Columbia Business School, the London Business School, and The Goldman Sachs Foundation.

The competition brings together the academic and financial worlds to support the creation of enterprises that successfully combine a profitable bottom line or self-sufficiency with a social or environmental mission.

The deadline for GSVC business plans is February 1, 2005, and the awards ceremony will take place April 15, 2005 at the Haas School. For competition rules and more information on the Global Social Venture Competition, visit http://www.socialvc.net/.

Williams-Sonoma Chairman Howard Lester to Address Berkeley-Columbia Commencement

Howard Lester, chairman of the board of Williams-Sonoma, will draw upon his highly successful career when he gives the commencement address to the second graduating class of the Berkeley-Columbia Executive MBA (BCEMBA) Program. The BCEMBA commencement takes place Sunday, December 12, at 10 a.m. at UC Berkeley's International House, with a reception following in the Haas School courtyard.

Lester, the 2003 Haas School Business Leader of the Year, will deliver his remarks to a graduating class of 59 students. He purchased Williams-Sonoma, then a cookware shop with only four retail stores, in 1978 and began to transform it into the country's premier culinary and casual entertaining merchandise operation, which now includes Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Hold Everything, and West Elm. Through Lester's leadership, first as CEO and now as chairman, Williams-Sonoma has grown at a compound rate of over 30 percent for the past 23 years, with sales in excess of $2 billion annually.

Members of the Berkeley-Columbia Executive MBA Program's second class started their MBA experience with an average of 12 years of work experience and come from companies as diverse as AOL Time Warner, JPMorgan Chase, and PG&E. Approximately 20% come from the health care or pharmaceutical industry, followed by 18% from high technology and telecommunications, and 17% from finance and accounting.

The Berkeley-Columbia Executive MBA program offers on-campus instruction featuring the same rigorous curriculum and world-class faculties as the prestigious full-time programs. The December candidates are also invited to participate in the graduation ceremonies at both UC Berkeley and Columbia University in May 2005. For more information on the program, visit http://www.berkeley.columbia.edu/.

Success Stories from the Class of 96: "New Blues" Speak at Berkeley Entrepreneurs Forum, November 18

If success could be defined as being acquired by Google, Inc., being hailed by Dow Jones as one of this year's "Most Likely to Succeed," or rolling out a $36 million initial public offering, then the three MBA alumni addressing the next Berkeley Entrepreneurs Forum on November 18 will have success stories to share.

The "Old Blues/New Blues" forum on November 18 will begin at 6:30 p.m. in the Arthur Andersen Auditorium at the Haas School. The forum is organized by the Lester Center for Entrepreneurship & Innovation.  Tickets may be purchased through the Lester Center or online at http://entrepreneurship.berkeley.edu/.

The class of 1996 "New Blues" speakers include John Hanke, co-founder and CEO of Keyhole, acquired by Google, Inc., in October; Kevin Brown, vice president of Marketing for Decru, named this year as one of the "Top 10 Most Likely to Succeed Companies" by Dow Jones; and Greg Hildebrand, co-founder and CFO of Volterra Semiconductor Corporation, which had its initial public offering this past summer.

Keyhole is the third startup for John Hanke, who earlier helped to start two successful entertainment software companies, Archetype Interactive and Big Network. Keyhole, founded in 2001, is the only company to deliver a three-dimensional digital model of the entire Earth via the Internet. The company received initial funding from Sony Broadband, and quickly acquired more than 10,000 customers, including Fortune 1000 companies and government agencies. Jonathan Rosenberg, Google's vice president of Product Management, has called Keyhole "a valuable addition to Google's efforts to organize the world's information and make it universally accessible and useful."

Decru, founded in 2001, has raised more than $45 million in venture financing. It's been named as one of "12 Hot Startups" by Business 2.0 magazine and was included in Red Herring's Top 100 Private Companies. Decru develops storage security solutions for enterprises and government, including privacy, secure information sharing, regulatory compliance, and secure outsourcing. Before joining Decru, Kevin Brown was a key member of the founding team of Inktomi, a pioneering infrastructure software firm and a UC Berkeley startup. During his seven years at Inktomi, he served in a number of executive positions and was a key architect of its marketing strategy and partner programs, which helped grow the company's revenue to over $200 million.

From a business plan written in BA 295A (Entrepreneurship), Hildebrand co-founded Volterra Semiconductor Corporation, which designs, develops, and markets proprietary, high-performance analog and mixed-signal power management semiconductors for the computing, storage, networking, and consumer markets. He has served as treasurer, vice president of finance, and CFO, and guided the company through its initial public offering this past summer. The company recently announced third-quarter revenues of $12.6 million-nearly doubling earnings from last year's third quarter.

Branding Expert Kevin Keller to Speak on Making Marketing Better

"Making Marketing Better: What's Working and What's Not" will be the topic for discussion when the Haas School hosts Dartmouth Professor Kevin Keller at this fall's David A. Aaker Distinguished Lecture in Marketing on November 10 at 3:00 p.m. in the Wells Fargo Room.

A pioneer in the study of integrated marketing communications and brand equity, Keller is the E.B. Osborn Professor of Marketing at the Amos Tuck School of Business at Dartmouth College. Keller's textbook, Strategic Brand Management, is required reading at top business schools and leading firms around the world.

Keller received his bachelor's degree from Cornell University in 1978, his master's degree from Carnegie-Mellon University in 1980, and his doctorate from Duke University in 1986. He also served as an assistant professor in the Haas Marketing Group from 1986 to 1987.

Seating at this event will be first-come, first-served. No RSVP is required. For more information contact Sarah Benson at benson@haas.berkeley.edu.

Faculty News

Professor Oliver Williamson to Receive Prestigious Economics Prize

Oliver Williamson, the Edgar F. Kaiser Professor Emeritus of Business Administration, will be awarded the H.C. Recktenwald Prize in Economics for his contributions to the development of transaction cost theory and institutional economics in Nuremberg, Germany, on November 3.  

This prize was established by Hertha Recktenwald in honor of her husband, the internationally recognized political economist Horst Claus Recktenwald, who died in 1990. Recipients are selected every two years.

The previous recipients of the prize were Professor Edmond Malinvaux of France, Nobel Laureate Joseph Stiglitz of Columbia University, Princeton University economist Paul Krugman and economist Paul Romer of Stanford University. This year's ceremony will be held at the Nuremberg Castle.

For the previous story on this prize, please visit: http://haas.berkeley.edu/groups/newspubs/haasnews/archives/hn092004.html.

Staff News

Nate Seltenrich to Manage Room Reservations and Key Requests

Nathan (Nate) Seltenrich became keeper of the keys at Haas on October 25, when he began work as a facilities assistant. Previously Nate worked as building manager and events associate for Benson Memorial Center at Santa Clara University. He holds a BA in Communication, with an emphasis on print journalism. He combines his education with his passion for music by writing freelance articles for music  publications including Zero Magazine in San Jose, Metro Newspaper in San Jose, West Coast Performer in San Francisco, and GloriousNoise.com in Chicago.

e-mail: nate@haas.berkeley.edu

phone: 510-643-0475

office: F514

Haas in the News

Cynthia Kroll, a regional economist at the Fisher Center for Real Estate and Urban Economics, was quoted in the San Francisco Chronicle on October 28 in an article titled "Encouraging News on Economy Three Reports: Fed Positive; Durable Orders Rise; Home Sales Increase." For full text:

The Global Social Venture Competition was featured in Business Week's October 26 edition in an article titled, "Big Plans on Campus."  The article also featured GSVC teams Wilson TurboPower, which won in 2002, and Ripple Effects, which tied for second place in the 2000 competition. For full text: http://www.businessweek.com/magazine/content/04_44/b3906650.htm

Janet Yellen, Eugene E. and Catherine M. Trefethen Professor of Business Administration currently on leave to head the Federal Reserve Bank of San Francisco, was quoted in the Reuters News on October 25 in an article titled "Global Policymakers Seems to Accept Weaker Dollar." She commented on the dollar value, when she was asked about the trade deficit. For full text: http://www.reuters.com/newsArticle.jhtml?type=topNews&storyID=6602748

The Haas School was mentioned in the San Jose Mercury News on October 25 in an article titled "Why a School Succeeds." The article praised KIPP (Knowledge is Power Program); a national group of charter middle schools. For full text: http://www.mercurynews.com/mld/mercurynews/news/opinion/10009101.htm. (registration required)

Haas student, Sami Iwata, MBA 06, was quoted in the Daily Californian on October 25 in an article titled "Local Helps Sustain Bakery." The article focused on community efforts to save the 29-year-old Elmwood bakery Nabolom. Iwata is part of a team of five Berkeley MBA students conducting an "organization audit" of the bakery for a class assignment. For full text: http://www.dailycal.org/article.php?id=16647.

Yellen was quoted extensively in the Contra Costa Times on October 22 in an article titled "Fed Officials Sees Improvement in Economy." Yellen commented on the Bay Area's Economy in a story covering a speech she delivered. For full text: http://www.contracostatimes.com/mld/cctimes/9986259.htm. (registration required)

An article by Hal Varian, professor in the Operations and Information Technology Management Group, was published in the New York Times on October 21 called "Economic Scene; A Patent that Protects a Better Mousetrap Spurs Innovation. But What about One for a New Way to Amuse a Cat?" The article was about a book about the flaws in the US patent system. For full text: http://www.nytimes.com/2004/10/21/business/21scene.html?oref=login&pagewanted=print&position= (registration required)

Benjamin Hermalin, the Willis H. Booth Professor of Banking and Finance, was quoted in the Baltimore Sun on October 20 in an article titled "First Mariner to Buy Headquarters from CEO Hale." Hermalin commented on perceptions of transactions among insiders. For full text: http://www.baltimoresun.com/business/bal-bz.mariner20oct20,1,591062.story. (registration required)

Happening at Haas

"Perspective and Forecast" by Kim Polese, Chairman and Founder, Marimba
Wednesday, November 3
4:00 p.m. to 6:00 p.m.
Wells Fargo Room, C420
Kim Polese has created one of the highest profile Silicon Valley software startups of the past 10 years. Recognized for her energetic leadership, Polese leads a successful software enterprise built on open standards.

Friday, November 5
8:30 a.m. to 5:00 p.m.
Hyatt Regency San Francisco Airport Hotel in Burlingame
For a complete program schedule visit http://groups.haas.berkeley.edu/accounting/cfrm/conferences/15annual/index.html or call 510-642-6334.


Rui Yao, Baruch
Monday, November 1
4:00 p.m. to 6:00 p.m.
Room C210
For more information, contact Thomas Randle at randle@haas.berkeley.edu.

"Career Imprints: Creating leaders across an industry" by Monica Higgins, Harvard University
Wednesday, November 3
4:00 p.m. to 5:30 p.m.
Room C220
For more information, contact Deborah Houy at houy@haas.berkeley.edu.

Arvind Krishnamurthy, Northwestern University
Thursday, November 4
4:10 p.m. to 5:40 p.m.
Room C210
For more information, contact June Wong at june@haas.berkeley.edu.

Dan Elfenbein, Haas School of Business
Thursday, November 4
4:00 p.m. to 6:00 p.m.
Room C325
For more information, contact Anita Stephens at stephens@haas.berkeley.edu.

"Inter-temporal Price Discrimination in the Market for 32-bit Console Video Games" by Harikesh Nair, University of Chicago
Friday, November 5
4:00 p.m. to 5:30 p.m.
Room C250
For more information, contact Laura Gardner at Lgardner@haas.berkeley.edu.

Erica Greulich, UC Berkeley
Monday, November 8
12:30 p.m. to 2:00 p.m.
Room C135
For more information, contact Thomas Randle at randle@haas.berkeley.edu.

"On the Psychology of Culture: Urban Legends, Mad Cow Disease, Drinking Tales, and the Mozart Effect" by Chip Heath, Stanford University
Wednesday, November 10
4:00 p.m. to 5:30 p.m.
Room C220
For more information, contact Deborah Houy at houy@haas.berkeley.edu.

"Observing Outcome-Based Judgments through the Eyes of the Consumer" by Nidhi Agrawal, New York University
Friday, November 12
4:00 p.m. to 5:30 p.m.
Room C250
For more information, contact Laura Gardner at Lgardner@haas.berkeley.edu.

Alumni Events

Pub Night
Wednesday, November 3
6:30 p.m. to 9:00 p.m.
Birmingham, England
For more information, contact Matthew Daines at MatthewDaines@californiahouse.org.uk.

Trefethen Vineyards Wine Tasting
Thursday, November 4
6:15 p.m. to 9:30 p.m.
Gardens on Glendon, 1139 Glendon Ave., Los Angeles
Cost: $49 per person through October 22, $55 after October 22, $60 at the door
Register online: www.acteva.com/go/haasla
Join fellow alumni for this unique opportunity to engage with Trefethen Vineyards, one of the nation's foremost authorities on estate wine making. This event will take place at Gardens on Glendon, one of Los Angeles' premier restaurants and will include an extensive tasting of four different wines and a three-course gourmet dinner with choice of entree.
For more information: http://haasalum.berkeley.edu/han/losangeleschapter/

Discover Cal Lecture Series
Tuesday, November 9
6:00 p.m. to 9:00 p.m.
Skirball Cultural Center, Los Angeles
Come listen to Severin Borenstein, E. T. Grether Professor of Business Administration and Public Policy at the Haas School of Business and director of the University of California Energy Institute, and Daniel M. Kammen, founding director of the Renewable and Appropriate Energy Laboratory, discuss "Fueling the Future: The Cost of Oil Dependence and the Prospects for Alternatives." Also, meet UC Berkeley's new chancellor Robert J. Birgeneau, former president of the University of Toronto and former dean of the School of Science at the Massachusetts Institute of Technology.
For more information, visit www.urel.berkeley.edu/socal/ or call (888) UNIV-CAL.

SpaceShipOne Winner of the X Prize
Wednesday, November 10
6:30 p.m. to 9:00 p.m.
Science Fiction Museum, Seattle
Cost: Members before November 3: $20, Nonmembers before November 3: $25, late registration Members and nonmember: $30
The Harvard Business School Club of Puget Sound and the University of Washington Center for Technology and Entrepreneurship have cordially invited Seattle Business School Alliance member school alumni to learn more about the SpaceShipOne project. This innovative craft, a result of a collaboration between Paul Allen and Burt Rutan's Scaled Composites, recently won the X Prize for flying twice into space within the span of 5 days. Funded by private money, SpaceShipOne has been licensed by Sir Richard Branson's Virgin Group with the intent of creating a fully operational space tourism business by the end of 2007.
For more information, visit http://www.hbsps.org/Calendar/eventdetails.asp?EventID=157.

"A Conversation Around Mainstreaming Corporate Social Responsibility: Can This Be Done?"
Monday, November 15
6:00 p.m.
World Trade Club, One Ferry Plaza, San Francisco
Michael Lewis, best selling author of Liar's Poker, Moneyball, and The New New Thing, and contributing writer to the New York Times Magazine, will be the moderator of a high-profile panel of the following corporate executives: Mike Homer, chairman of Kontiki and former EVP at Netscape; Debra Dunn, senior VP for Hewlett Packard; Bill Campbell, chairman of Intuit; Anne Gust, CAO at Gap Inc.; Mitch Kapor, founder and designer of Lotus 1-2-3; and Bob Dunn, former CEO of Business for Social Responsibility.
The panel will discuss corporate social responsibility from the business leaders' perspectives and from those of the industries they represent, in order to determine if and how CSR can be incorporated more fully into every aspect of a company's operations, culture, brand and value.
Register online: www.acteva.com/go/hansf
Cost: $15/students, $25/alumni and friends through November 1, $30 thereafter and at the door
For more information: Tanya Steinhofer, MBA 99, tshaw_mba99@alumni.haas.org

Forecasting the Post-Election Economy: A Lively and Informative Panel Discussion
Tuesday, November 16
6:30 p.m. to 8:30 p.m.
One Financial Center, Suite 1802, 655 Atlantic Avenue, Boston

Register online: www.acteva.com/go/HaasNewEngland.
Cost: $30 in advance, $40 at the door. Hors d'oeuvres and cash bar.
What direction will the US economy take after the election? Join us for a timely discussion on the prospect of our economy for the next four years.
For more information, contact Celine Pan at 617-283-1562 or Lynne Levesque, MBA 77, lynnelevesque@cs.com.

Big Game BBQ
Saturday, November 20
10:30 a.m. to 12:30 p.m.
Join fellow Haas Alumni for the school's traditional pre-game BBQ. Live music will be provided by the Mobile Homeboys, a band that began at the 1994 Haas MBA Talent Show. Then it is off to Memorial Stadium to watch the Golden Bears play football against Stanford University.
Register online by November 17: www.acteva.com/go/haasalumni
For more information, contact the Alumni Relations Office at (510) 642-7790.

The Haas NewsWire is the electronic news weekly for the Haas community published every Monday by the Marketing and Communications Office at the Haas School. Send your news, feedback, and suggestions to Haasnews@haas.berkeley.edu.

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