Associate Professor | Egon and Joan von Kaschnitz Professorship in Business Administration
Marketing

About

Przemyslaw Jeziorski published multiple articles in the leading economics and marketing scholarly journals. His research made a contribution to a variety of markets, including mobile money in Africa, sponsored search advertising, radio broadcasting, car insurance, and breast cancer prevention. He developed a successful Berkeley MBA elective covering topics in marketing analytics, such as targeting, churn management, causal analysis, machine learning, and experiment design.

Expertise and Research Interests

  • Industrial Organization
  • Quantitative Marketing