Written by Team SAP Ariba: Jennifer Nixon, Antonio Ciudad Casafranca, Ka Wing Lo, Rodrigo Morelli and Boyu Zhang

More than just data integration… 

SAP’s CEOs’ words marked us from the beginning when we got to SAP headquarters in Walldorf, Germany. SAP’s core business is more than just data integration; it is about creating “bridges” within an organization so that communication can flow freely, and thus, better decisions are made.

Experiencing this project with IBD consulting eyes resulted in a similar realization to each of us. From visiting the offices in Palo Alto, to the headquarters in Walldorf, Germany, to the Apphaus in Heidelberg, we were able to see first hand what makes this giant tech company tick. It was not just that we had not seen so many bridges, literally connecting all buildings in the headquarters like a giant above- and below-ground maze. These bridges weren’t just to shield employees from the harsh German winters. The concept of bridges was embedded in this company’s DNA. The key to success for them was collaboration, which led to the best possible solution for the client. We knew that this was what this big tech company did differently.

The purpose of our project itself was to create a concept and strategy for a new product in Northern Europe. And for that reason, we had not only to understand our potential Northern European client, but also get a better understanding of one another.

Coming from 5 different regions in the world: Brazil, Mainland China, Hong Kong, Peru and the US, the “data integration” had to start with us. One morning, as we entered the SAP headquarters building, a symbol struck us from an SAP sign welcoming a distinguished Chinese client delegation. The symbol depicted below means team – the

The Chinese symbol for team

inner symbol means talent, and the outside 4 walls mean group, which we saw as a great representation of the four nations from which we came. We realized that this symbol represented what we have become: a talented, multifaceted group that came together as one team, on the other side of the world, to solve a complex problem.

Our Journey to the Bridges:

Living in Heidelberg for three weeks, we were exposed to the oldest university city in Europe. Being surrounded by centuries of pursuit of knowledge, exemplified by the willingness of SAP people to talk to us and share their experiences with us, helped to open our eyes to a new understanding of the client, but most importantly to the company integration project that we had to help accomplish.

SAP Ariba is itself in an undergoing process to integrate with SAP, and our proposal had to take those aspects into consideration.

We were also able to explore Germany, and understand centuries of division, but also reunification and integration of a new Germany. This nation does not forget its past, but builds “bridges” to connect its future.

It is about abandoning the silos and understanding our client’s client, our client, and each other. The pain points of one were not the pain points for everyone, so we had to bridge the gap to find a common ground, and work from there to find a comprehensive solution.

It has been a journey to create bridges around the world and between us. After this experience, it is safe to say that we will always search for ways to connect people, build trust, and team up!

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