Assistant Professor
Operations & IT Management
About
Luyi Yang is an assistant professor in the Operations and Information Technology Management Group at the University of California, Berkeley’s Haas School of Business. His research interests include service operations, digital marketplaces, sustainability, and operations-marketing interface.
Prior to joining Berkeley Haas, he was an assistant professor of operations management and business analytics at Johns Hopkins University’s Carey Business School. He received his PhD and MBA from the University of Chicago, Booth School of Business, and his BS in Industrial Engineering and BA in English, both from Tsinghua University.
Expertise and Research Interests
- Service Operations
- Digital Marketplace
- Sustainability
- Economics of Queues
- Business Model Innovation
- Operations-marketing Interface
- Jin, C., Yang, L., Zhu, C.. Right to Repair: Pricing, Welfare, and Environmental Implications. Management Science. 2023
- Yang, L., Jin, C., Zhu, C.. Research: The Unintended Consequences of Right-to-Repair Laws. Harvard Business Review (digital article) (January 19, 2023)
- Jin, C., Yang, L., Hosanagar, K.. To Brush or Not to Brush: Product Rankings, Consumer Search, and Fake Orders. Information Systems Research. 2023
- Wang, Z., Yang, L., Cui, S., Ulku, S., Zhou, Y.. Pooling Agents for Customer-Intensive Services. Operations Research. 2023
- Cui, S., Li, K., Yang, L., Wang, J.. Slugging: Casual Carpooling for Urban Transit. Manufacturing & Service Operations Management. 2022
- Yang, L., Cui, S., Wang, Z.. Design of Covid-19 Testing Queues. Production and Operations Management. 2022
- Wang, Z., Yang, L., Cui, S., Wang, J.. In-Queue Priority Purchase: A Dynamic Game Approach. Queueing Systems. 2021
- Yang, L., Wang, Z., & Cui, S.. A Model of Queue Scalping. Management Science. 2021
- Yang, L.. Invite Your Friend and You’ll Move Up in Line: Optimal Design of Referral Priority Programs. Manufacturing & Service Operations Management. 2021
- Cui, S., Wang, Z., & Yang, L.. The Economics of Line-Sitting. Management Science. 2020
- Yang, L., Debo, L., & Gupta, V.. Search Among Queues Under Quality Differentiation. Management Science. 2019
- Yang, L., & Debo, L.. Referral Priority Program: Leveraging Social Ties via Operational Incentives. Management Science. 2019
- Yang, L., Debo, L., & Gupta, V.. Trading Time in a Congested Environment. Management Science. 2017
At Haas since 2020
- 2020-present, Assistant Professor, Haas School of Business
- 2017-2020, Assistant Professor, Johns Hopkins University, Carey Business School
- Schwabacher Fellow, 2022-2023
- 2022 INFORMS Energy, Natural Resources, and the Environment Section (ENRE) Early Career Best Paper Award
- 2022 INFORMS Technology, Innovation Management, and Entrepreneurship Section (TIMES) Best Working Paper Competition, Finalist
- 2022 INFORMS Service Science Best Cluster Paper Award, Finalist
- 2022 Conference on Information Systems and Technology (CIST) Best Paper Award, Runner up
- 2022 Management Science Distinguished Service Award
- 2022 CSAMSE/Columbia Business Initiative Best Paper Award, Second Place
- 2021 M&SOM Meritorious Service Award
- 2021 Management Science Distinguished Service Award
- 2021 INFORMS Service Science Best Cluster Paper Award
- 2020 Management Science Meritorious Service Award
- 2020 M&SOM Meritorious Service Award
- 2020 M&SOM Service Management SIG Best Paper Award, Winner
- 2020 INFORMS Minority Issues Forum (MIF) Paper Competition, Winner
- 2019 INFORMS Junior Faculty Interest Group Paper Competition, Honorable Mention
- 2019 INFORMS Service Science Best Paper Award Competition, Finalist
- 2019 Management Science Distinguished Service Award
- 2018 INFORMS Service Science Section Best Cluster Paper Award, Finalist
- 2015 INFORMS IBM Service Science Section Best Student Paper Award, Third Place
- 2015 CSAMSE/Columbia Business Initiative Best Paper Award, Third Place
- 2012 INFORMS RAS Problem Solving Competition, First Place
Center for Growth Markets Grant Award (Berkeley Haas)
2022
Networks, Electronic Commerce and Telecommunications (NET) Institute Summer Research Grant
2022
Research Fund Award
Black & Decker
2020
Summer Research Grant
NET Institute
2019
- Study: Testing policies should vary based on demand to catch the most COVID-19 cases, Medical News, 01/12/2021
- Those seeds from China: how a likely marketing tool fed conspiracy fears in the US, South China Morning Post, 10/11/2020
- How to use people in line as sales agents, Post Online Media, 01/22/2018
- As VIP online waiting lists gain in popularity, study finds potential pitfalls, Johns Hopkins University, 01/10/2018
- Why attempts to cut medical wait times can backfire, Chicago Booth Review, 03/03/2016
- What’s Your Approach To Your Queuing Experience?, Forbes, 02/28/2016
- UGBA 104, Introduction to Business Analytics
- MBA 247.11, Descriptive and Predictive Data Mining