Senior Lecturer (continuing)
Director, New Management of Technology Programs
Entrepreneurship & Innovation | Innovation & Design | Sustainability
Leading expert on climate change and business innovation
About
Andrew Isaacs is senior lecturer with continuing status at UC Berkeley’s Haas School of Business. Isaacs is a scientist who began his career in NASA’s Planetary Science Division at the Johnson Space Center in Houston following undergraduate and graduate degrees in Geochemistry from the University of Michigan. He was recruited from NASA to Silicon Valley to join a startup where his focus shifted to solving engineering problems in manufacturing and related high-tech industries. From there he advanced to management and executive roles in public and private technology firms in Silicon Valley, as well as starting his own consulting company.
Since joining UC Berkeley in 1999, Isaacs has taught technology innovation and climate change strategy courses for over 5,000 MBAs and engineering students. He has also delivered executive courses for over 100 companies, with clients including Bank of America, BP, Électricité de France, Google, Hitachi, IBM, Intel, Johnson and Johnson, Maersk, Mitsubishi, Oracle, Sony, Toyota, and the US State Department.
Isaacs has served as Faculty Director at UC Berkeley Executive Education since 2005, designing and delivering corporate programs in sectors including technology, financial services, energy, transportation, and sustainability.
Isaacs is a leading author of business case studies for MBA and executive education classes. He produces new business case studies on a quarterly basis for the UC Berkeley Haas Case Series, most recently focusing on the business challenges and opportunities presented by the climate crisis. Two of his case studies, on Greenwashing and Carbon Offsets, were selected by the Financial Times as highly commended recipients of the publication’s 2023 Teaching Cases Award. The award designates the cases as being among the best for those seeking a practical toolkit to fight the world’s most pressing issues. The Teaching Cases Award is part of the wider Responsible Business Education awards, which recognize the business cases having the most impact in responsible business education.
In 2022, Isaacs was awarded the Haas School of Business Sustainability Teaching Award. Isaacs is also a long-time member of Club 6, which recognizes the top-performing teaching faculty at Haas.
Expertise and Research Interests
- Climate change and business strategy
- Climate science and the implications for business
- Sustainability metrics for business
- Technology business innovation
- Is Hydrogen the Future of Clean Energy for Business?, with Natalia Costa Coromina, 2023 (Climate Change)
- Carbon Capture, Utilization and Storage: Separating Fact from Fiction, with Natalia Costa Coromina & Aditya Aggarwal, 2023 (Climate Change)
- Net Zero Climate Commitments: Realistic Goal or Branding Exercise?, with Natalia Costa Coromina, 2023 (Climate Change)
- Corporate Greenwashing: Are Company Claims to be Addressing Climate Change anything more than just Empty Promises?, 2022, with Natalia Costa Coromina (Climate Change)
- Cancel Culture: Corporations Flock to Carbon Offsets to Solve their Climate Problem, but do Offsets Truly Reduce Emissions?, 2022, with Natalia Costa Coromina (Climate Change)
- Generation Z: Does Climate Concern Match Climate Knowledge?, 2022, with Natalia Costa Coromina (Climate Change)
- Carbon 180 in 2021: New Challenges for a new Era, 2022, with Natalia Costa Coromina, 2022 (Climate Change)
- Connect-In-Place: Startup Disrupts Socializing and Learning During COVID-19, with Natalia Costa Coromina, 2021 (Education Equity)
- Zoom – Part B: Pivoting to Serve the Surge of Unexpected Covid-19 Users, with Brandon Chan, 2020 (Communications)
- Zoom – Part A: The Challenge of Scaling, with Brandon Chan, 2020 (Communications)
- Carbon 180: Choosing a winning strategy for carbon removal, with Elis Valeria Anginski Cotosky. 2019 (Climate Change)
- Oclaro, with Susanne Schöneberg, Eric Shuster, 2019 (Semiconductors)
- Baycat, with Danielle Egan, 2019 (Community non-profits)
- Okta, with Natalia Costa Coromina, Adam Rosenzweig, 2018 (Corporate Social Responsibility)
- Illumina Accelerator, with Poorya Sabounchi, 2015 (Life Science)
- Bitcoin and RealtyShares, with Lauren Fernandez, Matt Mahar, 2014 (Cryptocurrency)
- Smart Cities and the Internet of Things, with Andrew Meyers, 2014 (Internet of Things)
- Nest Labs, with Anthony Baldor, 2013 (Internet of Things)
- Twitter, with Katie Briscoe, Jane Buescher, 2013 (Social Media)
- GE: The Big Data Opportunity, with Annie Hsu, Sumit Pendharkar, 2013 (Data Science)
- Wallit, with Kristin Schaefer, 2012 (Augmented Reality)
- VMWare Cloud Foundry, with Sam Kanakamedala, Lisa Reed, 2011 (Cloud Services)
- HP Gaming, with Leland Hedges, 2007 (Gaming)
- TiVo, with April Underwood, 2007 (Media Transformation)
- Yahoo! Connected Life, with Angus Maclaurin, Andrew Taylor, 2006 (Internet Services)
- Pax Scientific, with Onno Koelman, 2006 (Biomimicry)
- Tellme Networks, with Shane Kinder, John Osvald, 2006 (Speech Recognition)
- Mark Logic, with Emily Norman, 2004 (Internet Search)
- Rapt Industries, with Jihong Sanderson, Richard Velazquez, 2002 (Semiconductors)
- The Mu Chip, 2002 (Semiconductors)
At Haas since 1999
- 2014 – present, Senior Lecturer with Continuing Status, Haas School of Business
- 2012 – 2014, Lecturer, Haas School of Business
- 2003 – 2012, Adjunct Professor, Haas School of Business
- 1999 – 2003, Lecturer, Haas School of Business
- 1991 – Present, CEO, California Technology International, Inc., Sunnyvale, CA
- 1983 – 1991, Vice President, Kevex Instruments, Inc., San Carlos, CA
- 1981 – 1983, Senior Scientist, NASA Johnson Space Center, Houston, TX
- 2021 – present – Instructor, Climate Science Seminar Series, Napa County
- 2019 – present – Facilitator, IT Leadership Development Program (LDP), Silicon Valley
- 2017 – present – Instructor, Berkeley Haas Global Access Program
- 2009 – present – Facilitator, CIO Development Program (CDP), Silicon Valley
- 2005 – present – Faculty Director, Berkeley Executive Education
- 2005 – present – Editor, World Journal of Entrepreneurship, Management and Sustainable Development
- 2001 – present – Sponsor, Haas MBA Independent Research
- 2005 – 2020 – Facilitator, Consortium of Information System Executives (CISE), Silicon Valley
- 2000 – 2014 – Co-Founder and Director, Mayfield Fellows Program
- 2000 – 2011 – Executive Director, Management of Technology Program (MOT)
- 2011 – Director, CO2 Utilization Symposium
- 2007 – 2010 – Team Lead, Emerging Technology Review, California Public Utilities Commission
- 2009 – Expert Reviewer, Port of Oakland Environmental Impact Study
- 2004 – 2007 – Co-Founder and Co-Director, Bridging the Divide Program (with the UN Industrial Development Organization)
- 2005 – IBM Scholars Program
- 2005 – Nanotechnology Blue Ribbon Task Force, S. Congress
- 2003 – 2004 – Director, Hitachi Fellows Program
- 2003 – Director, IBM Venture Fellows Program
- 1999 – 2002 – Advisor, College of Literature, Science and the Arts, University of Michigan
- Financial Times Responsible Business Awards – 2023
- Haas School of Business Sustainability Teaching Award – 2022
- Club Six – Faculty Honor Roll for Teaching Excellence – 2005 – 2022
Current courses:
- Climate Change and Business Strategy 292 (FTMBA, EWMBA, FLEX MBA, BHGAP)
- Climate Change and Business Strategy 296 (EMBA)
- Business Models for Sustainability 196 (UGBA)
- Opportunity Recognition 295 (EWMBA, BHGAP)
Previous courses:
- Marketing for High Tech Entrepreneurs
- Energy, Sustainability and Business Innovation
- The Business of Nanotechnology
- Innovation Strategies for Emerging Technologies
- Technology Innovation
- Case Studies in Entrepreneurship