Lecturer
Business and Public Policy
About
Jon Metzler is a lecturer at Berkeley Haas, where he teaches on competitive advantage in technology markets, and on international business at the undergraduate and MBA levels. He is also associated faculty for the UC Berkeley for Center for Japanese Studies. He has received grant funding from the UC Berkeley Center for Japanese Studies, and from the UC Berkeley Center for Long-Term Cybersecurity. Metzler is also faculty mentor at Berkeley Skydeck, an accelerator for Berkeley-affiliated startups.
Expertise and Research Interests
- Tech, Telecom and Media Strategy
- Cybersecurity
- 5G
- Clusters
- Sharing Economies and Aging Economies
- Models for Corporate Innovation
- Japan
- Reports:
- Center for Long-Term Cybersecurity:
- As research fellow for KDDI Research:
- 2017: Netflix
- 2016: On-Demand Economy
- 2015: Does Software Eat Hardware?; Connected Car Security Risks and Opportunities
- 2014: Carrier and Enterprise APIs; The Fourth Screen
- 2013: Connected Car and Usage Based Insurance
- 2012: BYOD
- 2011: Smartphones and dedicated devices
- 2010: The state of television in North America (parts 1 and 2)
- 2009: Mobile net neutrality; DTV migration; white space communications
- Articles:
- “Girls Who Code Plans to Nurture 70,000 Women Programmers” (Japanese), Nikkei Information Strategy, December 2013.
- “What is the Value of a ‘Like’?” (Japanese), Nikkei Information Strategy, October 2013.
- “Six Years After the iPhone Launched, Just Four Big Carriers Are Left Standing”, VentureBeat, July 8, 2013.
- “This is Not a Test: The Future of the Emergency Alert System”, Inside GNSS, October 2006.
- “VoIP E9-1-1: Potential Solutions and Some Lessons from the Wireless E9-1-1 Experience”, 9-1-1 Magazine, July 2005.
- Academic:
- “Compressed Evolution: High Tech Entrepreneurship in Japan – A Comparative Study with Silicon Valley.” MBA/MA-Asian Studies Master’s thesis. 2001.
At Haas since 2014 2014 – present, Lecturer, Haas School of Business
- 2018 – present, Visiting professor, Waseda University MBA program
- 2015 – present: Board of Directors, Japan Society of Northern California (Board Chairman since 2017)
- 2008 – present, Founder, Blue Field Strategies
- 2008 – 2017, research fellow, KDDI Research
- 2008 – 2015, Board of Directors, Stern Grove Festival Association
- 2007 – 2010, Contributor, Advanced Television Systems Committee
- 2005 – 2010, National Emergency Number Association (public safety advocacy body)
- 2002 – 2010: Rosum Corporation. Augmenting GPS indoors
Panel moderation / public speaking:
- 2009-present: Telecom Council of Silicon Valley. Industry panels on IoT; SD-WAN; connected car; AI; unlicensed spectrum; national broadband plan; entertainment; wireless and government policy; 5G; small cells; and more
- 2014-present: Japan Society of Northern California. Opportunities in the On-Demand Economy; Sharing Economy in Japan; global venture capital; Silicon Valley’s return to Japan; venture capital; and more
- September 2014: CTIA – The Wireless Association, SuperMobility Conference.
Japanese
- Competitive Strategy
- Strategy for the Networked Economy
- Strategy
- Corporate Strategy in Telecom and Media
- Business in Japan
- International Business Development