Senior Lecturer | Distinguished Teaching Fellow
Management of Organizations
Leading expert on negotiations and influence
About
Holly Schroth is a Distinguished Teaching Fellow and Senior Lecturer at Berkeley Haas. She teaches negotiations and Conflict Resolution and Organizational Behavior in the MBA, undergraduate, and Executive Education programs. She has won several awards from MBA and undergraduate students for teaching excellence and was voted “favorite professor” by a Businessweek online poll of undergraduates across the U.S.
In addition to teaching, she is a trainer, consultant, and keynote speaker on negotiation and leadership issues to a variety of organizations—in sectors such as technology, pharmaceuticals, financial services, health care, aerospace, and law—in the U.S. and abroad.
She has published several articles on negotiation and procedural justice in leading journals and has created several negotiation exercises in collaboration with the Dispute Resolution Research Center at the Kellogg Graduate School of Management. She is one of the leading authors of negotiation exercise materials that are used worldwide by educators and trainers.
Schroth received a MA in psychology and a PhD in social psychology from the University of California, Santa Barbara. She has also taught at Santa Clara University, Saint Mary’s College of California, and Northwestern University’s Kellogg Graduate School of Management. Prior to pursuing her PhD, she worked in a variety of functional areas in both small and large business organizations, as well as in the nonprofit sector. She currently leads the popular Negotiation & Influence program at Berkeley Executive Education.
Expertise and Research Interests
- Emotions and Language in Negotiations
- Procedural Justice
- Holly A. Schroth. Some Like It Hot: Teaching Strategies for Managing Tactical Versus Genuine Anger in Negotiations. Negotiation and Conflict Management Research.
2008 - Holly A. Schroth. Helping You Is Helping Me: Improving Students’ Ethical Behaviors in a Negotiation by Appealing to Ethical Egoism and the Reputation Effect. Negotiation and Conflict Management Research.
2008 - Holly A. Schroth, Jon Bain‐Chekal, David F. Caldwell. Sticks and Stones May Break Bones and Words CAN Hurt Me: Words and Phrases That Trigger Emotions in Negotiations and Their Effects Emotional Triggers in Negotiations. The International Journal of Conflict Management.
2005 - Kathleen M. O’Connor, Carsten K. W. De Dreu, Holly Schroth, Bruce Barry, Terri R. Lituchy, Max H. Bazerman. What We Want to Do Versus What We Think We Should Do: An Empirical Investigation of Intrapersonal Conflict. Journal of Behavioral Decision Making.
2002 - Holly A. Schroth and Pradhan P. Shah. Procedures, Do We Really Want to Know Them? The Effects of Procedural Justice on Performance Self-Esteem. Journal of Applied Psychology.
2000 - Holly A. Schroth. Let Me See What I Can Do…Today, Just About Everything’s Negotiable. Dividends Magazine.
2005
At Haas since 1992
1992 – present, Senior Lecturer, Haas School of Business
1995 – 2008, Lecturer, Undergraduate & Graduate Program, Santa Clara University
1993 – 1998, Lecturer, MBA and International MBA (1994 only) program, Saint Mary’s College of Moraga
1992, Lecturer, UC Santa Barbara
1991 – 1992, Lecturer and Visiting Scholar, Kellogg Graduate School of Management, Northwestern University
1990 – 1991, Lecturer, UC Santa Barbara
1989 – 1991, Teaching Assistant, UC Santa Barbara
- Negotiation Training Workshops
- Management Consulting & Coaching
- Negotiations: Communications, Team Dynamics, Leadership
- Member, Advisory Board: Zhanra.com & Winerepublic.com
- Textbook Reviewer: Prentice Hall, Irwin-McGraw Hill, Wiley, Thomson South-Western
- Ad Hoc Reviewer: Organizational Behavior and Human Decision Processes, Journal of Personality and Social Psychology, California Management Review, Group Decision and Negotiation, Personality and Social Psychology Bulletin, Academy of Management (Conflict Management Interest Group)
- CEO, Strategic Business Interactions
- Director, Negotiation and Team Resources
Earl F. Cheit Award for Excellence in Teaching
2018
Earl F. Cheit Award for Excellence in Teaching
Undergraduate Program
2009
Club 6 – Faculty Honor Roll for Teaching Excellence
1992-2007
Voted America’s Favorite Professor (Undergraduates)
Businessweekonline survey
2006
Leavey Faculty Achievement Award for Exceptional Teaching
Santa Clara University
2003, 2004, 2005
Outstanding Teaching Award
Santa Clara University, Summer Sessions Program
1998
Faculty Honor Roll for Teaching Excellence
Kellogg Graduate School of Management, Northwestern University
Faculty Honor Roll for Upholding the Honor Code
Kellogg Graduate School of Management, Northwestern University
Best Paper Award
Western Psychological Association
Regents Fellowship
UC Santa Barbara
Chairman’s Award in Psychology
UC Santa Barbara
- 2022 City Managers Conference featured learning opportunities; honored achievements made within the field, League of California Cities, 02/16/2022
- Are Gen Z Easy Quitters Compared To Boomers “Who Had It Harder”?, MSN Lifestyle, 08/31/2020
- The mass shooting news cycle is still short-lived, Axios, 08/13/2019
- Are millennials that mysterious? UC Berkeley looks for workplace answers, East Bay Times, 01/10/2018
- 2017 Top 40 Undergraduate Professors: Holly Schroth, U.C.-Berkeley (Haas), Poets & Quants, 09/18/2017
- Negotiation & Conflict Resolution, BA 252, BA 152, EWMBA 252
- Organizational Behavior, BA 205
- Introduction to Organizational Behavior, BA 105
- Strategic Business Interactions, BA 200C
- Strategy and Consulting, MBA 252
- Leading People, EWMBA 205