Lecturer
Marketing
About
Mohammed Nadeem is a member of Berkeley Haas professional faculty in the Marketing Group. He is a Fulbright Scholar and an authority in his field. In 2024, he was a recipient of the Earl F. Cheit Award for Excellence in Teaching for his teaching in the Undergraduate Program. Nadeem’s belief in an entrepreneurial mindset and his ability to prepare leaders to contribute lasting value to all types of organizations have earned him widespread respect. His fascination for student-centric leadership and community engagement is evident in his work. Nadeem holds a PhD in marketing from UIU, Cincinnati, Ohio, professional certification in digital marketing from Harvard University Division of Continuing Education, and professional coursework from Stanford University. He is a U.S. citizen and resides with his family in Santa Clara, CA.
Expertise and Research Interests
- Marketing with Artificial Intelligence
- Marketing with emotional intelligence
- Hybrid workforce/work from anywhere
- Cryptocurrency marketing
- International marketing
- Marketing management
- Nadeem, M. (2024) The Golden Key: Unlocking Sustainable Artificial Intelligence Through the Power of Soft Skills, British Journal of Marketing Studies, 12 (4), 1-18. https://eajournals.org/bjms/vol12-issue-4-2024/the-golden-key-unlocking-sustainable-artificial-intelligence-through-the-power-of-soft-skills/
- Nadeem, M. (2024). Generative Artificial Intelligence [GAI]: Enhancing Future Marketing Strategies with Emotional Intelligence [EI], and Social Skills?, British Journal of Marketing Studies, 12 (1), 1-15.
- Nadeem, M. (2022). Vaccinated: Marketing Workforce Hybridization, British Journal of Marketing Studies, Vol. 10, Issue 3, pp.14-24.
- Hawaldar, I. T., & Nadeem, M. (2021). The Role of Machine Learning in Digital Marketing. SAGE Open, 11(4), 1–12.
- Nadeem, M. (2021). Unbundling “Contactless” Work: Marketing Workforce, and Workplace Differently? Academia Letters, Article 3649.
- Nadeem, M. (2020). New Normal Chief Marketing Officer (CMO): Branding Cybersecurity as a Return on Trust Beyond Pandemic? British Journal of Marketing Studies, 8, (5), 31-64.
- PerfAI – Head of Marketing
- APIsec – Head of Marketing
- Telleo – Chief Marketing Officer
- Western Digital – Engagement Marketing Manager
- Lockheed Martin – Program Marketing Manager
- Drnadeem.com – Chief Executive Officer
- Urdu
- Hindi
- Telugu
- The Earl F. Cheit Award For Excellence In Teaching – Undergraduate Program, Haas School of Business, 2024
- Distinguished Teaching Award, National University, 2015
- Fulbright Scholar Award, US Department of State, 2013
- Distinguished Scholarship Award, National University, 2007
- Fulbright Scholarship
- EWMBA 206 – Marketing Management
- XMBA 267.2 – International Marketing
- EWMBA 268.1 – International Marketing
- UGBA 106 – Marketing