Join us for the first ever virtual Homecoming – be a Student Always at lectures* hosted throughout the weekend, including:

• Terrance Odean, Rudd Family Foundation Professor of Finance, “Mediating Investor Attention” 

• Ming Hsu, William Halford Jr. Family Chair, Marketing; Associate Professor, Business, “Measuring Brand Equity: Inside the Mind of the Consumer”

Explore full campus offerings (virtual tours, open houses, performances and more!) on the Homecoming website.

*no registration required for Haas lectures; live streamed to Youtube.