What is the Berkeley Culture Initiative?
Through our partnerships with thought leaders from industry and academia, the Berkeley Culture Initiative serves as a hub for cutting-edge research on the role of culture in shaping organizational effectiveness and a community of industry leaders and academics who are jointly concerned with, challenged by, and excited about organizational culture. The Initiative aims to usher in the next generation of culture research, one that draws on a wide range of data sources and computational methods to uncover different facets of culture within and across organizations and industries. We partner with organizations and academic from a wide diversity of disciplines and industries to lead these efforts, with the ultimate goal of leveraging research insights to help organizations function more effectively and advance academic understanding.
Berkeley Culture Initiative objectives:
- Identify the most promising opportunities and challenges facing industry leaders who aim to harness organizational culture as a strategic resource.
- Understand from leading academics the frontiers of knowledge about organizational culture.
- Bring together industry leaders and academic thought leaders together to develop a shared research agenda that simultaneously advances managerial practice and academic knowledge.
Activities and Events
The Initiative puts on various events throughout the year to promote discussion and create a shared research agenda between academia and industry, culminating in our annual Culture Conference. Through talks, discussions, and activities led by leaders from industry and academia, the conference convenes leading academic researchers studying organizational culture and a set of strong-culture company leaders to deepen the dialogue about how to address various culture-related challenges, such as fostering a culture of innovation and inclusion, introducing large-scale cultural change and tracking its progress, and understanding the impact of culture on firm and employee performance. Visit our Culture Conference page to learn more.
Partnership Opportunities
We offer a variety of partnership opportunities for organizations interested in participating in BCI efforts. Current partners include strong-culture firms such as Google, Netflix, and Microsoft. Partnership provides access to our annual Culture Conference and year-round engagement in the form of regular research exchanges, cutting-edge research partnership opportunities and a fireside chat series with prominent culture leaders from business, government and education. You can find out more about partnership offerings on our Partnership Opportunities page.