Responsible Business Blog
The Sustainable Future of Packaging
March 02, 2010
Since launching my research into sustainable consumer packaging, I have become much more observant of the (high) level of packaging I personally consume every day. Sure, I can recycle that can of soda, but many other everyday items come wrapped in…
“Clinical Trials” of CSR Showing Promising Results for Big Pharma
March 01, 2010
With healthcare costs rising rapidly, biotech companies are being pegged as the “bad guy” and are facing pressure to reduce drug prices and thus their profits. As a student interested in both biotech and CSR, I wonder where biotech companies…
PLAYgreen festival II
March 01, 2010
Friday, February 26, 2010. 10am–4pm. UC Berkeley Campus, Pauley Ballroom. PLAYgreen festival II: “an initiative that provides eco-friendly resources, news, information and solutions for individuals who want to play, work and live a greener…
Moving Toward Transparency and Standard Reporting
February 28, 2010
As companies strive to maximize value for all stakeholders many of them are consistently falling short in two key areas – transparency and reporting. Stakeholders often do not know where to look for information on a company’s Corporate Social…
In Defense of CSR
February 25, 2010
Most of us can’t deny the enormous potential for harnessing the power and resources of corporations to effect social change. But we as consumers are skeptical about the motivation behind CSR efforts – we’re concerned about defensive PR tactics…
Pepsi’s Health Kick
February 22, 2010
Pepsi may seem an unlikely advocate for nutrition given its well-known product portfolio of sugary sodas and salty snacks. But lately it’s been giving staunch skeptics good reason to believe that the company is truly committed to promoting a…
Student CSR Consulting Projects Kick Off
February 15, 2010
This spring the Center for Responsible Business is sponsoring two experiential learning classes – Strategic Corporate Social Responsibility – for both MBAs and undergraduates at the Haas School of Business. The classes provide students with…
New year, new me?
January 06, 2010
Wishing you good business in 2010! This year, we promise, the Center for Responsible Business will jettison itself (albeit almost a decade behind schedule) into the 21st century and join the world wide web 2.0. Better late than never. We’ve…